The Lab · Launch
Lab Launch
The full launch package. We run the whole thing with you, not for you.
Getting a game across the finish line takes a dozen skills nobody has all of. Launch is how a Lab project becomes a real box in real hands: we assemble the team, guide the campaign, and coordinate everything from files to freight. You keep your game, your name, and your creative vision. We carry the logistics.
What Launch covers
The Team
We pull together the right artists, graphic designers, writers, and specialists from our vetted network. People who know tabletop, matched to your game.
The Campaign
Platform setup, launch strategy, timing, and coordination. We run the machine with you, and you stay in the room for every decision.
The Delivery
Manufacturing, quality control, shipping, and fulfillment. The unglamorous half of publishing that sinks more games than bad reviews do.
Already released?
A relaunch is a launch. If your game is out in the world and deserved better (sold out too fast, missed its audience, or never got the campaign it needed), Launch is where the second run starts. And after any launch, Lab Legacy is where your game stays in circuit.
How is this different from Publishing Services? Services sells the pieces: you know what you need, you pick it, we do it. Launch is the whole package, and it's an investment on our side too. It isn't exclusive to Lab members, but membership is how we get to know you and your game, and that relationship is how we decide what we're willing to invest in.
Start where everything starts
Every Launch begins with a conversation in the Lab. Tell us about you and your game.